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Wolfnights Gourmet Wrap Franchise
Undisclosed, Washington
In 2011, founder Itai Afek opened Wolfnights when he noticed a gap in NYC’s late-night food offerings, unique, filling sandwiches that can be eaten on the go. He based Wolfnights on combining the Mediterranean and Thai Cuisine into unique wraps. The gourmet wraps start as colorful rows of portioned, raw, flavored dough in a refrigerated case. When you order, the dough is pressed and then grilled on a huge iron dome with flames licking up its sides right before your eyes, fresh-baked bread seconds from your tastebuds.
The iron dome is called the IronWolf and is modeled after a traditional method of cooking flatbread used by native people in the Mediterranean region. Using the idea of dynamic contrast, the Ideal Bite was born. The ingredients are placed into your wrap in such a way that each bite is ideal and contains: sweet, salty, crunchy, savory, and chewy. Wolfnights serves up healthy and not-so-healthy options, hitting all of your customers’ craving needs!
The atmosphere is an inviting, comfortable, cool, urban setting with black porch swing seating at some tables. Wolfnights has been named “Best Wrap in NYC” every year since 2013; the wraps are humongous and unforgettable. This emerging brand is poised for an explosive expansion.
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